by Vanessa Taylor | May 18, 2022 | Business, Publishing, Salesforce
You may be ready to dive into a new CRM project, perhaps you have some inefficiencies you’d like to streamline, or you may be looking for some help to strategize your business transformation. Whatever the scale of the project, it can be daunting to pick your...
by Kevin Paul | Mar 30, 2022 | Business, Enterprise Tech
Publicity by Ribbonfish is the complete tool for managing all your publicity activities. Thankfully, getting all your users up, running and using Publicity by Ribbonfish is a cinch. In this article, we are going to show you the basics of setting up and managing a...
by Kevin Paul | Mar 23, 2022 | Business, Enterprise Tech
What is Publicity by Ribbonfish? Historically, managing publicity lists can be a time consuming and resource extensive task. Keeping track of all your different publicity lists, contacts, and even categorising who best to send your products to has been done on a...
by Vanessa Taylor | Nov 30, 2021 | Business, Salesforce
It seems like we are hearing more and more about Multi-Factor Authentication (MFA), with many big companies adding extra authentication steps, including Salesforce, who are making MFA a requirement from 1st February 2022. So, what exactly does it all mean and...
by Paula Neary | May 27, 2021 | Business
We spend a lot of time listening to clients’ challenges before we even start to think about solutions. And from this comes an understanding of the issues publishers frequently face. Often, we see common themes emerging that unite many marketing teams, whether...
by Paula Neary | Mar 30, 2021 | Business
In 2018, Salesforce spent 46% of their revenue in sales and marketing (with revenue of $10.5 billion).* That is a SERIOUS investment supporting business development. And not a level you will see replicated in the publishing industry. Publishers’ spend is generally...